Orientation to ENTREPRENEURSHIP

Lecture NOTES
Unit 1
Conceptual definition of entrepreneurs and entrepreneurship - Myths about Entrepreneurship –Significance of Entrepreneurship–Success stories - Entrepreneurship and Economic Development - Types of Entrepreneurship – Entrepreneurship Eco system in campus – E cells and Incubation Centres
Unit 2
Generation of new ideas - Entrepreneurial styles: maker – mobilizer –merchant – magician master – success stories of Entrepreneurs –Forming teams – Nature of Effective teams
Unit 3
Importance of Communication –communication styles - barriers in communication – Body language – different handshakes - Importance of listening – active listening skills - communication style of a famous entrepreneurs
Unit 4
Design thinking – concepts – Principles of design thinking – myths - importance of empathy – Problem identification – Ideation – Prototype generation – Testing and validation – Customer profiling
Unit 5
Personal selling – Show and tell – Crafting Elevator pitch – Risk and Resilience – managing risks – understanding risk through risk takers – challenges in being entrepreneur
2019 - Seminar List
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Keerthivasan (17th Sep 19) - Conceptual definition of entrepreneurs and entrepreneurship - Myths about Entrepreneurship
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Dhandapani (17th Sep 19) - Entrepreneurship and Economic Development - Types of Entrepreneurship
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Abhishek (17th Sep 19) - Entrepreneurship Eco system in campus – E cells and Incubation Centres
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Jaswanth (24th Sep 19) - Generation of new ideas - Entrepreneurial styles
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Santhosh (24th Sep 19) - Design thinking – concepts – Principles of design thinking – myths - importance
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Mohamed Ameen (24th Sep 19) - Design thinking - importance of empathy – Problem identification
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Shereen Anthony (1st Oct 19) - Importance of Communication –communication styles - barriers in communication
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Sakthivel (1st Oct 19) - Success stories of Global Entrepreneurs - Communication styles
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Farmaan (1st Oct 19) - Body language – different handshakes - Importance of listening – active listening skills
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Nishanthi (8th Oct 19) - Significance of Entrepreneurship - Personal selling – Show and tell
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Umar (8th Oct 19) - Crafting Elevator pitch – Risk and Resilience
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Ganesh Babu (8th Oct 19) - Design thinking - Ideation – Prototype generation
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Pooja (15th Oct 19) - Design thinking - Testing and validation – Customer profiling
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Pugazh (15th Oct 19) - Case studies of Indian Entrepreneurs - Communication styles